BoB Clubs: Development Highlights

At a glance

• 100 clubs and 2,000+ members at its peak, with 15 to 20 members in each club
• 4 continents: Europe, the USA, India, and Australia and New Zealand
• Around 30,000 emails a month sent to members and visitors
• 10 regional directors running their own regions on the platform
• Nearly 20 years of continuous development, from 2004 to 2023
• 15 main features, from club finder and online payments to referral tracking
• 4 levels of administration: head office, regional directors, area coordinators and meetings coordinators
• About 56,000 lines of code across the website and its email services
• 2 payment systems supported for online joining and fees
• 1 promise enforced: only one member per business category in each club

What it means for BoB Clubs

• One system for everything. Joining, payments, meetings, members and email all ran on the same platform.
• A small team could run 100 clubs. Every role had its own tools and task screen, so head office did not carry all the work.
• Value members could see. A great many business leads were passed and recorded, showing the business each club generated.
• Built to last. The platform served the organisation for nearly two decades.

See all case studies for BoB Clubs