Member Search Case Studies

BoB Connections is a business networking organisation with 12 live clubs and over 250 members. Once its new member search was live, the next question was what people were searching for, and what they weren't finding.

BoB Connections is a business networking organisation with 12 live clubs and over 250 members. Its member search only works if every member can be found by the words a customer would actually type, and those words change as members update their profiles.

BoB Connections is a business networking organisation with 12 live clubs and over 250 members. Its members join to win work from each other, so being able to find the right member quickly is at the heart of what the website offers.